“When you discover your mission, you will feel its demand. It will fill you with enthusiasm and a burning desire to get to work on it.” W. Clement Stone – Bestselling author and founder of Combined Insurance Co.
At one time or another, we ask ourselves, “Why am I here?” Or, “What is my purpose in this world?” Many struggle daily to answer these questions. Others never really try to answer them, believing they are impossible to define. We’ve heard some people say, “They’re just rhetorical questions, right? Nobody really has a unique purpose in life, do they?”
Seriously, the fact is everyone has a purpose, and you know it! You may not know WHAT it is, but you know it to your soul that there is a reason why you are here. Sadly, too few people in our society are encouraged – or taught how – to find and define their personal mission so they can live it with confidence every day! You know people in your own life (friends, family and associates), and those you see in the media (Oprah, Bill Gates, Mother Theresa) who live with purpose in their lives. They are the ones who create extraordinary value in the world. They have a clear understanding of what they bring to this world, who they serve, and the value they provide. Many know their purpose and act on it daily, but certainly not most!
Rhetorical questions? No. These questions are, in fact, the most important, real and challenging questions you will face while defining your Business of One. To live a life of purpose, focus, and intent, each and every day IS your true challenge. Take some time now to think about these very real questions:
These are the very questions that constitute the basis of a personal mission statement.